Skip to content
Photonews Logo Photonews logo
  • Home
  • Pakistan
    • Punjab
    • Sindh
    • Khyber Pakhtunkhwa
    • Azad Jammu Kashmir
    • Balochistan
    • Gilgit – Baltistan
  • World
  • Business
  • Entertainment
  • Videos
    GA-20 and Grammy-winning musician Charlie Musselwhite perform “I Can’t Hold Out” during CBS Saturday Morning’s Saturday Sessions on August 1.
    Videos

    GA-20 and Charlie Musselwhite Perform ‘I Can’t Hold Out’

    August 2, 2026 1 Min Read
    Ricky Gervais Alley Cats official Netflix trailer
    Videos

    Ricky Gervais ‘Alley Cats’ Trailer Sets August 7 Debut

    July 23, 2026 2 Min Read
    Sam Fender Olivia Dean break UK chart record with Rein Me In after 16 weeks at No. 1.
    Videos

    Sam Fender, Olivia Dean Break 30-Year UK Chart Record

    July 12, 2026 2 Min Read
  • Sports
  • Technology
  • Offbeat
  • Blog
  • Contact
Reading: Imagination, reality flow in opposite ways in brain
PhotoNews PakistanPhotoNews Pakistan
Font ResizerAa
Search
  • Home
  • Pakistan
    • Punjab
    • Sindh
    • Khyber Pakhtunkhwa
    • Balochistan
    • Azad Jammu Kashmir
    • Gilgit – Baltistan
  • World
  • Business
  • Entertainment
  • Videos
  • Sports
  • Technology
  • Offbeat
  • Blog
  • Contact
Have an existing account? Sign In
Follow US
© 2022 Photonews. All Rights Reserved.
PhotoNews Pakistan > Tech > Imagination, reality flow in opposite ways in brain
Tech

Imagination, reality flow in opposite ways in brain

Web Desk
By Web Desk Published November 25, 2014 3 Min Read
Share
SHARE

Imagination and reality flow in opposite directions in the brain, according to a new study.

Researchers at the University of Wisconsin-Madison tracked electrical activity in the brains of people who alternately imagined scenes or watched videos.

“A really important problem in brain research is understanding how different parts of the brain are functionally linked. What areas are interacting? What is the direction of communication?” said Barry Van Veen, a UW-Madison professor of electrical and computer engineering. “We know brain doesn’t function as a set of independent areas, but as a network of specialized areas that collaborate,” Van Veen said.Researchers hope the work could lead to development of new tools to help untangle what happens in the brain during sleep and dreaming.

The study’s new methods could also help understand how the brain uses networks to encode short-term memory.

During imagination, the researchers found an increase in the flow of information from the parietal lobe of the brain to the occipital lobe – from a higher-order region that combines inputs from several of the senses out to a lower-order region.

In contrast, visual information taken in by the eyes tends to flow from the occipital lobe — which makes up much of the brain’s visual cortex — “up” to the parietal lobe.

The researchers said they approached the study as an opportunity to test the power of electroencephalography (EEG) – which uses sensors on the scalp to measure underlying electrical activity – to discriminate between different parts of the brain’s network.

To zero in on a set of target circuits, the researchers asked their subjects to watch short video clips before trying to replay the action from memory in their heads.

Others were asked to imagine traveling on a magic bicycle — focusing on the details of shapes, colours and textures — before watching a short video of silent nature scenes.

Using an algorithm Van Veen developed to parse the detailed EEG data, the researchers were able to compile strong evidence of the directional flow of information.

The research was published in the journal NeuroImage.

Share This Article
Facebook Twitter Pinterest Whatsapp Whatsapp LinkedIn Email Copy Link Print
Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Advertisement

Recent Posts

Ariana Grande at the 83rd Golden Globe Awards in Beverly Hills on January 11, 2026.

Ariana Grande Says Planned Break Was Not Impulsive

Anmol Pinky walks through a courthouse hallway wearing sunglasses and a black face mask, while a police officer follows behind her.

Anmol Pinky Case: Court Drops Murder Charge in Karachi

Natural gas pipelines, industrial infrastructure, and a gas burner representing Pakistan's gas sector and energy industry.

Gas Sector Reforms Target Sui Companies’ Unbundling

Post Archives

More Popular from Photonews

A graphic image shows oil barrels, U.S. dollars, a tanker and a flare tower with U.S. and Iranian flags in the background.
BusinessTop News

Oil Prices Rise Over 1% on Iran Hormuz Vessel Claims

2 Min Read
Government of Sindh Education & Literacy Department official logo on a green background.
Sindh

Sindh Schools Begin Six-Day Week From August 1

1 Min Read
Shakira and Burna Boy perform Dai Dai at the 2026 FIFA World Cup final halftime show.
Entertainment

Shakira, Burna Boy Keep ‘Dai Dai’ Atop Global 200

2 Min Read
Entertainment

Shania Twain Details Advice Before Jon Bon Jovi Surgery

Country-pop singer Shania Twain has described the candid advice she gave rock singer Jon Bon Jovi…

August 1, 2026
Tech

Curiosity Mars Rover Finds Largest Honeycomb Field Yet

NASA’s Curiosity Mars rover found its largest concentration of honeycomb-shaped fractures yet in Valle Grande, but…

July 31, 2026
Punjab

Punjab Afghan Repatriation Drive Detains 284 People

LAHORE, Pakistan: The Punjab Afghan repatriation drive detained 284 Afghan nationals and moved them to 39…

July 31, 2026
Entertainment

Phil Collins Nearly Died During 2024 Alcohol Crisis

LONDON: Musician Phil Collins nearly died during a 2024 alcohol-related health crisis that left doctors considering…

August 3, 2026
PhotoNews Pakistan

Always Stay Up to Date

Subscribe to our newsletter to get our newest articles instantly!

    Categories

    • World
    • Pakistan
    • Punjab
    • Sindh
    • Khyber Pakhtunkhwa
    • Balochistan
    • Azad Jammu Kashmir

     

    • Top News
    • Business
    • Entertainment
    • Sports
    • Videos
    • Tech
    • Offbeat
    • Blog
    • About Us
    • Privacy Policy
    • Code of Ethics & Editorial Standards

    © 2026 Phototnews
    All Rights Reserved.

    Welcome Back!

    Sign in to your account

    Lost your password?