There are a number of retailers who have brought established and budding designers from across the country, all under one roof. These multi-label emporiums are the ‘Go to” spot for the fashion conscious.
CEO of multi-designer store Labels and retailer Zahir Rahimtoola comments on the trending concept of multi-label store. “Dynamics of fashion retail are changing rapidly as opposed to multi-brand stores or retail distributors in the past. First, there are the standalone stores, second, there are mass fashion retailers, and third, there are e-commerce associates in this business,” he says.
Rahimtoola predicts, “Standalone brands will enjoy the upper end of the business, mass fashion retailers will have a large share in the market, with only the best multi-brand stores remaining on the map.” He feels other cities in the country will experience growth of multi-brand stores because consumers need avenues were diverse fashion items are readily accessible.
