It caught everyone’s attention when Taylor Swift appeared at a Kansas City Chiefs game wearing a striking red puffer tailored-made jacket with Travis Kelce’s name designed by fashion designer Kristin Juszczyk.
Attending the playoff game against the Miami Dolphins, where the Chiefs triumphed with a 26-7 victory, Swift needed something warm for the chilly conditions at Arrowhead Stadium. Juszczyk had previously designed a piece for Patrick Mahomes’ wife, Brittany, and saw an opportunity.
Kristin designed a custom-designed puffer for Swift, showcasing her talent for creating unique and stylish outerwear. Swift’s arrival in the custom jacket, proudly displaying Kelce’s number and name, was a significant moment for Juszczyk, marking a successful venture into high-profile fashion design.
Kristin Juszczyk: A Designer for the Stars
Kristin Juszczyk, married to San Francisco 49ers fullback Kyle Juszczyk, has carved a niche in styling NFL players’ partners with her bespoke designs. Her journey in fashion design began with crafting custom Halloween costumes and later expanded to fulfil requests from other NFL WAGs. Her talent for unique designs was highlighted in a TikTok video showcasing a gilet she created for U.S. Olympic gymnast Simone Biles, ingeniously crafted from a Green Bay Packers jersey.
While the cost of each custom puffer remains undisclosed, the endorsement by Swift, a 12-time Grammy Award winner, could significantly elevate Juszczyk’s fashion venture, potentially transforming it from a side business to a prominent brand in the world of custom sports fashion.