Carlos Alcaraz led tennis off-court earnings with an estimated $38 million over the past 12 months, exceeding the $15.7 million he collected in prize money, according to figures cited by Forbes.
The Spaniard’s commercial portfolio includes Nike, Rolex, Louis Vuitton, Calvin Klein, BMW and Infosys. His estimated total income reached about $53.7 million, including prize money.
Jannik Sinner remained the sport’s highest overall earner at $58 million. His total comprised $23 million in prize money and $35 million from endorsements and other off-court income.
Novak Djokovic earned an estimated $30.2 million, including $25 million away from competition. His commercial interests include endorsement agreements and business investments.
Coco Gauff earned about $35.5 million overall, while Aryna Sabalenka reached $36.1 million. Sabalenka’s total included $23 million in off-court income and $13.1 million in prize money.
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Iga Swiatek earned an estimated $20.5 million, with only about $3.6 million coming from tournament prize money.
Zheng Qinwen provided one of the clearest examples of the widening gap between prize money and commercial income. She earned only $600,000 on court but finished with estimated total earnings of $22.6 million, largely through endorsements.
