On June 2, 2025, reports emerged that Samsung is nearing a transformative AI deal with Perplexity, set to preload the Perplexity AI app and assistant on the upcoming Galaxy S26 series, expected in early 2026.
As Bloomberg reported, the Samsung Galaxy S26 Perplexity AI partnership could redefine smartphone AI by integrating Perplexity’s search capabilities into Samsung’s web browser and Bixby.
The multifaceted deal includes preinstalling Perplexity’s app on Galaxy S26 devices, making it a default AI assistant option, potentially sidelining Google’s Gemini, per The Economic Times. Discussions also explore an AI-powered operating system and an app for AI agents accessing multiple assistants, per Sammobile. Samsung may invest in Perplexity’s $500 million funding round, valuing the startup at $14 billion, per Business Standard. The Perplexity AI deal could be announced this year, per Gizmochina.
NEW: Samsung is nearing wide-ranging deal with Perplexity on an investment and deep integration into devices, Bixby assistant and web browser, I’m told. Arch-rival Apple has been interesting in working with Perplexity as well. Details here — https://t.co/CE8V58RO1n
— Mark Gurman (@markgurman) June 1, 2025
This Galaxy S26 AI assistant integration aims to reduce Samsung’s reliance on Google, aligning with Apple’s multi-AI strategy, per The Indian Express. Perplexity’s prior Motorola deal and Apple’s interest in its search tech highlight its growing influence, per Android Central.
The integration of Samsung Bixby faces challenges due to Samsung’s strong partnership with Google, particularly regarding Gemini’s role in One UI 7. Ongoing discussions since April 2024 indicate a potential strategic shift, although specifics remain uncertain.
The best AI on mobile devices is getting a HUGE upgrade
Samsung could soon announce a partnership with Perplexity and expand Galaxy AI to Samsung Internet, Bixby and have the Perplexity app installed
The gap between Galaxy AI and the 2nd best mobile AI will be massive pic.twitter.com/6Dwsr7fi59
— Anthony (@TheGalox_) June 2, 2025
The AI-powered smartphone landscape in 2025 will be competitive, and Perplexity’s $14 billion valuation, per Livemint, reflects the high stakes.
The Samsung Galaxy S26 Perplexity AI deal could revolutionise smartphone AI, offering users advanced search and assistant capabilities.