Apple is finalising a landmark deal to license artificial intelligence technology from Google, according to a Bloomberg News report. The agreement would see Apple use Google’s powerful Gemini AI model to help power a significant revamp of its Siri voice assistant.
The deal is reportedly worth around $1 billion per year to Google. For Apple, it serves as a strategic stopgap until its own in-house AI systems are fully developed.
Google’s Gemini model is a massive AI system with 1.2 trillion parameters. This measure of complexity far surpasses the capabilities of Apple’s current AI.
The move comes as Apple faces delays in its own AI roadmap. The company previously announced that major AI improvements to Siri were pushed back to 2026.
Apple Paying Google $1B/Year to Power Siri with Gemini AI
Apple finalizing deal to use Google’s 1.2T parameter Gemini model for Siri overhaul. Launch spring 2026.
Key points:
– Apple tested ChatGPT, Claude, and Gemini before selecting Google
– 8x larger than current 150B… pic.twitter.com/6qZE3KrHKD
— Perplexity Finance (@PPLXfinance) November 5, 2025This partnership will allow Apple to quickly enhance Siri’s capabilities. The voice assistant has historically lagged behind rivals like Google Assistant and Amazon’s Alexa in handling complex requests.
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The Bloomberg report clarifies key details of the arrangement:
- It is separate from earlier discussions about integrating a Gemini chatbot into Apple’s ecosystem.
- The deal will not bring Google’s AI-powered search engine into Apple’s operating systems.
This focused approach enables Apple to enhance Siri’s core intelligence without compromising control of its broader ecosystem. The race to dominate AI-powered assistants is intensifying. Google has already integrated Gemini into its assistant, and Amazon recently launched an AI-driven overhaul of Alexa.
