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Reading: Meitu’s AI Snow Scene Effect Goes Viral: How It Works and What It Means
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Meitu AI snow scene
PhotoNews Pakistan > Offbeat > Meitu’s AI Snow Scene Effect Goes Viral: How It Works and What It Means
Offbeat

Meitu’s AI Snow Scene Effect Goes Viral: How It Works and What It Means

Web Desk
By Web Desk Published November 12, 2025 4 Min Read
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Image Credit: Perfect Corp
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Another artificial intelligence imaging trend has captured global social media attention. Chinese app developer Meitu has launched an “AI snow scene” effect that converts standard selfies into professionally styled winter portraits.

The feature generates remarkably realistic snow-dusted images with enhanced facial features and picturesque backgrounds. This viral phenomenon follows the recent trend of creating Nano banana images, which also spread rapidly across platforms.

The application’s developers strategically timed their release to coincide with the arrival of winter in the Northern Hemisphere. This scheduling capitalised on seasonal aesthetic preferences and heightened interest in winter-themed content.

The feature transforms ordinary photographs into stylised beauty shots with cool-toned, snowy backgrounds. These algorithmic enhancements enable the creation of professional-quality images without requiring specialised technical photography skills. Generating these winter-themed portraits requires just a few simple steps within the Meitu application:

GM frens 🤍
Just testing Meitu’s winter AI mood ❄️
AI isn’t just about efficiency anymore it’s about perception.
What’s a Web3 + AI project you’re watching lately? pic.twitter.com/XVrFp48u0f

— Rosa 👑 (@MissWRosa) November 6, 2025

First, download and open the Meitu app on your mobile device. Then, locate and select the AI snow effect from the available filters. Next, upload your chosen photograph for transformation. The artificial intelligence then processes the image automatically. Finally, save and share your newly created winter portrait.

The application currently offers a three-day free trial period. After this introductory phase, access will require a paid subscription. The digital creation landscape continues to evolve rapidly through the integration of artificial intelligence. These technologies are transforming image generation from specialised skills into accessible services.

Social media platforms dramatically accelerate this transformation through viral trend cycles. The Meitu snow effect exemplifies how algorithmic tools can quickly achieve mass adoption.

Understanding the Psychology Behind Viral Adoption

Industry analysts attribute the popularity of this feature to powerful psychological factors. The fear of missing out (FOMO) drives many users to participate in trending cultural phenomena. This psychological motivation creates temporary but intense demand cycles for specific AI tools. Users seek social validation through participation in shared online experiences.

AI Snow 🪄⛄️#AI #meitu #雪 #雪加工 #AI雪 #snow pic.twitter.com/YWPo2lae9G

— ₊🐾₊⁺Himeking🐈‍⬛‧₊♡̷ (@LoveHimeking) November 11, 2025

Current AI image generation represents a significant advancement beyond traditional photo filters. Platforms like Midjourney and DALL-E have replaced manual creative processes with text-based prompts. This transition makes sophisticated visual creation accessible to non-specialists. However, some experts question whether this accessibility might reduce motivation for developing fundamental artistic skills.

The relationship between artists and artificial intelligence continues evolving toward either symbiosis or dependence. Some creators worry that algorithmic perfection might diminish interest in mastering complex composition and editing techniques.

The most sustainable approach may involve using AI as a creative tool rather than a replacement for human vision. This balanced method could enhance artistic expression while preserving essential creative skills.

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