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Reading: Kim Kardashian’s SKIMS Pop-Up Diner at Mel’s Sparks Mystery Man Frenzy
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Kim Kardashian’s SKIMS Drive-In at Mel
PhotoNews Pakistan > Entertainment > Kim Kardashian’s SKIMS Pop-Up Diner at Mel’s Sparks Mystery Man Frenzy
Entertainment

Kim Kardashian’s SKIMS Pop-Up Diner at Mel’s Sparks Mystery Man Frenzy

Web Desk
By Web Desk Published April 8, 2025 2 Min Read
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Kim Kardashian’s SKIMS Drive-In at Mel. Photo Credit: kimkardashian (Instagram)
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Kim Kardashian turned Mel’s Diner on L.A.’s Sunset Strip into a buzzing SKIMS Drive-In on Sunday, April 6, 2025, dazzling fans with a retro pop-up for her leisurewear brand.

The 44-year-old mogul, joined by three of her kids, Chicago, Psalm, and Saint, transformed the iconic eatery into a 50s-60s throwback, spotlighting SKIMS’ latest drop. Rocking beige ribbed cotton leggings and a matching top touted as “breathable, cute, and comfy” on SKIMS’ official site, Kim posed with her crew in a photo booth, thrilling onlookers, as reported by PEOPLE, a veteran celebrity news authority.

View this post on Instagram

A post shared by Kim Kardashian (@kimkardashian)

The night took a twist when a mystery man cosied up to Kim in snaps, setting Instagram ablaze. “Who’s that with Kimberly?” one user asked, while another speculated, “Not her boyfriend—maybe Antonio Norris?” Dr Lisa Tran, a branding expert with 15 years of studying celebrity ventures, says, “Kim’s knack for buzz keeps SKIMS soaring since its 2019 launch.”

View this post on Instagram

A post shared by Kim Kardashian (@kimkardashian)

Beyond the event, Kim’s navigating ex Kanye West’s latest X rant slamming Beyoncé and Jay-Z’s twins, Rumi and Sir, alongside her kids prompted a private outreach to Beyoncé, per a family insider. “She’s supporting Beyoncé through this,” the source confirmed to PEOPLE.

Read: Kim Kardashian Offers Support to Bianca Post-Split

Kim’s transition to SKIMS showcases a nostalgic flair and family fun, as PEOPLE and Tran’s analysis validate her marketing prowess. The subplot involving a mystery man keeps fans engaged while West’s drama unfolds, blending authenticity with star power.

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