A major music moment has been set for the 2026 Super Bowl. Global superstar Bad Bunny has been selected to headline the halftime show, making history in the process.
The announcement was met with some criticism. In response, Roc Nation founder Jay-Z has come forward to staunchly defend the decision. Bad Bunny will be the first solo artist to headline the Super Bowl halftime show performing primarily in Spanish. This marks a significant cultural milestone for the global event.
The show will take place on February 8, 2026, at Levi’s Stadium in California. The decision was made jointly by the NFL, Apple Music, and Roc Nation. Jay-Z addressed the criticism directly, stating, “Don’t let them fool you.” He emphasized that Bad Bunny’s popularity and cultural influence are immense and widespread.
Jay-Z is defending Bad Bunny's selection as the Super Bowl halftime show performer — he says Americans really love them some Benito. pic.twitter.com/Gcu26oqoz6
— TMZ (@TMZ) October 28, 2025Bad Bunny, born Benito Antonio Martínez Ocasio, is a defining artist of his generation. He has won numerous awards, including three Grammys and 14 Latin Grammys. His influence extends far beyond music into acting and cultural advocacy. His recent 30-show residency in Puerto Rico drew over half a million fans, demonstrating his massive appeal.
Jay-Z praised the artist, saying, “What Benito has done and continues to do for Puerto Rico is truly inspiring. We are honored to have him on the world’s biggest stage.”
Read: Trump Slams Bad Bunny’s Super Bowl Halftime Show: “I’ve Never Heard of Him”
The selection has drawn comments from some political figures, including former President Donald Trump. Some critics have questioned the choice of a Spanish-language performer. Bad Bunny himself responded humorously on Saturday Night Live, telling viewers they had “four months to learn” Spanish.
The NFL and Roc Nation remain fully committed to the performance. They are ensuring the show will go on as planned, celebrating Latin music and culture on a global scale.
