On August 29, 2025, gold prices in Pakistan increased significantly, aligning with a rise in the international market, as reported by the All Pakistan Sarafa Gems and Jewellers Association. The price of 24-karat gold per tola rose by Rs1,200 to Rs363,800 from Rs362,600 the previous day.
The All Pakistan Sarafa Gems and Jewellers Association provided the following price changes for August 29, 2025. The cost of 24-karat gold per tola increased by Rs 1,200, reaching Rs 363,800. Similarly, 10 grams of 24-karat gold rose by Rs943 to Rs311,814 from Rs310,871. The price of 10 grams of 22-karat gold also increased by Rs864, rising to Rs285,839 from Rs284,975. In contrast, silver prices remained stable, with per tola silver at Rs 4,121 and 10 grams at Rs 3,533. Internationally, gold prices climbed by $12 to $3,411 per ounce, while silver held steady at $38.88 per ounce.
Gold continues to attract investors due to its reliability during times of turbulence. Ongoing inflation, a weakening Pakistani rupee, and geopolitical tensions drive demand for this precious metal. As a store of wealth and a medium of exchange, gold offers protection against market volatility. Its cultural significance in Pakistan, particularly for jewellery, further boosts its appeal for both investment and ornamental purposes.
Read: Gold Prices in Pakistan Surge on August 28, 2025
The growth of digital finance has made gold markets more accessible. Gold-backed Exchange-Traded Funds (ETFs), mobile trading apps, and fintech platforms have opened opportunities for smaller investors, especially in the Gulf region. These tools, once exclusive to large institutions, now allow individuals to participate in gold trading, contributing to its rising demand in Pakistan and beyond.
Gold’s Role in Pakistan’s Economy
In Pakistan, gold prices heavily influence consumer and investment behaviour. With economic uncertainty and pressure on the Pakistani rupee, many turn to gold as a hedge against inflation. Families often purchase gold for weddings or as a savings tool, making it a cornerstone of financial planning. The recent price surge, as noted by the Sarafa Association, reflects cautious investor sentiment amid global and local challenges.
The $12 increase in international gold prices signals strong global demand, driven by economic and geopolitical factors. However, silver’s unchanged prices suggest mixed market dynamics. In Pakistan, the gold price hike may raise jewellery costs but also attract investors seeking stability, reinforcing gold’s safe-haven status.