Bianca Censori, the 30-year-old Australian architect and wife of Kanye West, is carving her own path with two new companies registered under her name in 2025. Known for her role at Yeezy and bold fashion choices, Censori’s ventures, Bianca Censori Inc. in California and Bianca Censori in Australia, mark a significant step toward professional independence, with a likely focus on cosmetics or personal care.
In May 2025, Censori filed for Bianca Censori Inc. in California, listing herself as CEO, per Marca. According to The US Sun, a second entity, Bianca Censori, was registered in Alphington, Melbourne, near her parents’ home. While the businesses’ full scope remains undisclosed, the appointment of Hussein Lalani, founder of skincare brand Zensa, as chief financial officer suggests a pivot to beauty or wellness products like microblading kits or numbing creams.
Kanye West's wife Bianca Censori starts business in the US, also features…https://t.co/t5xYuGhljn #KanyeWest #biancacensori
— Bollywood Life (@bollywood_life) June 9, 2025
Lalani’s expertise lends credibility to Censori’s ventures, which may compete in the $500 billion global beauty market. His past collaboration with Kanye West on a cryptocurrency project, $YZY, indicates ties to West’s network, though Censori’s branding emphasises her leadership.
Despite the solo branding, West’s influence persists. Reports from LiveMint claim West is a director of Bianca Censori Inc., with his attorney, Manoj Shah, handling legal affairs, though these details lack corroboration from primary sources. Censori’s history with Yeezy, where she worked as an architectural designer since 2020, and her 2022 marriage to West, suggest a complex interplay between independence and collaboration.
Read: Bianca Censori and Kanye West Turn Heads in Spain with Bold Fashion
Censori’s public image, often spotlighted for provocative outfits at events like the 2025 Grammys, may inform her brand’s bold aesthetic. However, her ventures aim to redefine her as a business leader, not just West’s muse.
Censori’s move follows a tumultuous period, with Kanye West confirming a split in April 2025 via his song “BIANCA,” though the couple reconciled by May, per E! News. Her businesses could signal a desire for autonomy, as sources told The US Sun she seeks to establish herself independently.