On Thursday, CinemaCon provided an exciting update to the film industry by unveiling the first footage from “Avatar: Fire and Ash.”
The sequel to two box-office titans, which topped $5 billion combined, promises a December release packed with jaw-dropping visuals. Star Zoe Saldana and director James Cameron unveiled a sneak peek in Las Vegas, thrilling theatre owners.
James Cameron's "Avatar: Fire and Ash" has finally been unveiled. First footage dazzled #CinemaCon with epic battle scenes, evil Na'vi and more.
“The Sully family is really put through the wringer in this," Cameron told attendees. https://t.co/rdn0cBwYzc pic.twitter.com/Ca9hMwlH9f
— Variety (@Variety) April 3, 2025Zoe Saldana hinted at an expanded version of Pandora, introducing two new clans: the peaceful Wind Traders and the fierce Ash People.
Zoe Saldaña is back on the #CinemaCon stage to introduce Avatar: Fire and Ash. pic.twitter.com/RS8T21L4O5
— Avatar (@officialavatar) April 3, 2025In a clip from New Zealand, James Cameron mentioned that Jake Sully (played by Sam Worthington) and Neytiri (portrayed by Saldana) would confront human adversaries and volcanic Na’vi offshoots. The footage showed airborne wooden ships, towed by massive blue stingrays, clashing mid-air with the red-clad Ash People who fired flaming arrows.
The stakes are incredibly high. Following the new box office records set by “Avatar” and “The Way of Water,” the upcoming film “Fire and Ash” could revitalize a sluggish 2025 box office affected by underperforming films such as Disney’s “Snow White.” Cameron noted, “We’re still recovering from the pandemic and the rise of streaming.” He views this film as a potential game-changer for theatres. At over three hours long, it represents a bold investment in immersive storytelling and a crucial opportunity for the industry.
Read: James Cameron Admits Mistake in ‘Avatar: The Way of Water
