Turning Point USA has confirmed plans to stage an alternate halftime show during Super Bowl 60. This offers viewers a parallel option to the NFL’s official broadcast. The announcement comes as global music star Bad Bunny prepares to headline the league’s main halftime event.
The organisation, founded by Charlie Kirk, shared details with TMZ, confirming the project is moving forward. A spokesperson said multiple performers have already signed on, though the location, format, and broadcast plans remain undisclosed.
“The alternate show is 100 per cent on,” the spokesperson said. They added that it is unclear whether the performance will be livestreamed or pre-recorded.
#Exclusive 😬 Turning Point USA won’t reveal their Super Bowl Halftime Show performers… https://t.co/Pl0qHE7kSD pic.twitter.com/5cdqW0yEpj
— TMZ (@TMZ) January 9, 2026The idea for a parallel halftime show emerged months ago. It serves as an alternative for fans dissatisfied with recent NFL halftime selections. Momentum increased following Kirk’s death in September. Organisers said the response encouraged them to proceed with the plan.
Turning Point USA has previously criticised the NFL over what it describes as political messaging during halftime performances. The group had called for boycotts after past selections, including Kendrick Lamar, and later expressed opposition to Bad Bunny’s appointment.
Organisers have hinted that the alternate show may include tributes to Kirk and his legacy. This legacy spanned politics, media, and youth activism. This hint has fuelled speculation about possible headline acts. TMZ previously reported that Nicki Minaj appeared at a Turning Point USA event hosted by Erika Kirk, Kirk’s widow. However, Minaj has not confirmed any involvement in the Super Bowl alternative show.
Read: Bad Bunny Faces Backlash Over Maya Artifact as Super Bowl Halftime Show Nears
So far, no information has been released about production partners, sponsors, or distribution. While competing with the NFL’s global audience presents a challenge, organisers believe the event will draw attention and generate debate.
Meanwhile, Bad Bunny will headline the official Super Bowl 60 halftime show in Santa Clara. The artist, who has topped Spotify charts in three of the past five years, will condense his biggest hits into a performance lasting under 15 minutes. The show is produced by Roc Nation as part of Apple’s sponsorship deal.
Bad Bunny said the moment carries deep personal meaning. He described it as a tribute to culture, history, and those who paved the way before him. Roc Nation founder Jay-Z praised the singer’s impact. He called his contributions to Puerto Rico and global music “truly inspiring.”
As Super Bowl 60 approaches, attention now turns to whether Turning Point USA’s alternate show will reveal its performers. It remains to be seen how it plans to engage viewers alongside one of the world’s most-watched sporting events.
