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Reading: Taylor Swift’s The Eras Tour Book Falls Just Short of Obama’s Record
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Taylor Swift Eras Tour Book
PhotoNews Pakistan > Entertainment > Taylor Swift’s The Eras Tour Book Falls Just Short of Obama’s Record
Entertainment

Taylor Swift’s The Eras Tour Book Falls Just Short of Obama’s Record

Web Desk
By Web Desk Published December 6, 2024 2 Min Read
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Tyalor Swift's The Eras Tour Book. Photo Credits: Via PRNewswire / Creator: Hand-out / Target Corporation
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Taylor Swift’s The Eras Tour Book made a stunning debut over the Black Friday weekend, selling over 814,000 copies in just three days, according to Circana, which tracks most U.S. print sales.

Although the book achieved blockbuster sales, it narrowly missed breaking the U.S. nonfiction record set by Barack Obama’s A Promised Land, which sold 816,000 copies in its first week in 2020.

Taylor Swift in “The Eras Tour” official book 🥹 pic.twitter.com/8pEDTLpR4V

— Taylor Swift Charts (@chartstswift) November 29, 2024

The Eras Tour Book: A Must-Have for Swifties

Released exclusively through Target, the book bypassed traditional publishers and major online platforms like Amazon but still delivered remarkable results. It celebrates Swift’s nearly two-year-long Eras Tour, which began in March 2023 and concludes on December 8 in Vancouver.

Taylor Swift’s ‘Eras Tour’ book sold 814,000 copies over the Thanksgiving holiday weekend, despite only being available at Target. pic.twitter.com/FUbuECO8il

— Pop Base (@PopBase) December 5, 2024

The book features hundreds of never-before-seen photos, costume sketches, and behind-the-scenes insights from her record-breaking tour. Swift also shares personal reflections, breaking down each concert era and highlighting her favorite moments.

In the prologue, she recalls the moment she pitched the idea for the tour. “At the time, I was working on the Midnights album, and if we were to do what I’ve always done, it would’ve been The Midnights Tour. But there’s nothing I hate more than doing what I’ve always done.”

🚨| Despite being a Target exclusive, The Eras Tour book is the best-selling book of 2024, with 814,000 copies sold.

—The only nonfiction book to have had a better debut than The Eras Tour is the first volume of Barack Obama’s presidential memoirs. A Promised Land sold just over… pic.twitter.com/HFnnixcE7h

— Taylor Swift Updates (@TSUpdating) December 5, 2024

A Deeper Look into Taylor’s Vision

The book reveals how Swift integrated her new work with re-recorded versions of her first six albums. “My goal was for every fan to leave that show knowing I gave them absolutely everything I had,” she writes.

Read: Taylor Swift Fans React to Billboard Ranking Beyoncé as Top Pop Star

While Swift fell just short of Obama’s record, the success of The Eras Tour Book solidifies her cultural influence beyond music. As she teases in the book’s conclusion, “See you next era,” fans are eagerly awaiting the next chapter in her dynamic career.

TAGGED:FeaturedTaylor Swift
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