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Reading: Taylor Swift Stirs Swifties Excitement with Mysterious QR Code in Chicago
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Taylor Swift's mysterious QR code in Chicago
PhotoNews Pakistan > Entertainment > Taylor Swift Stirs Swifties Excitement with Mysterious QR Code in Chicago
Entertainment

Taylor Swift Stirs Swifties Excitement with Mysterious QR Code in Chicago

Web Desk
By Web Desk Published April 17, 2024 1 Min Read
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Taylor Swift's mysterious QR code in Chicago (Photo: @NBCPhiladelphia - X), and Taylor Swift at the London premiere of Beyoncé’s “Renaissance” concert film. (Photo Credit: Kevin Mazur / WireImage for Parkwood)
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Taylor Swift’s new album soared as a mysterious QR code appeared on a building in Chicago’s River North neighbourhood has fueled widespread fan intrigue and anticipation.

Fans quickly gathered at the location, excited to uncover the hidden message encoded within the QR code. Their efforts led them to a YouTube Shorts video displaying the message “Error 321” with “13” subtly embedded beneath it, hinting at Swift’s well-known affinity for the number.

🚨| Completed mural for Taylor Swift's "THE TORTURED POETS DEPARTMENT" in Chicago! Congratulations to all involved on this beautiful and intricate QR code consisting of "TTPD" and "13"! 🤍 #TSTTPD pic.twitter.com/Gic4wD5wof

— The Eras Tour (@tswifterastour) April 16, 2024

In the video’s comments section, Swifties shared their excitement and amazement at this latest development in Swift’s album promotion. The comments ranged from ecstatic fans enjoying the release week to others expressing astonishment at the unexpected and intricate nature of the campaign.

🚨| A QR code formed out of "TTPD" and "13" is being painted on the side of a large building in Chicago ahead of Taylor Swift's "THE TORTURED POETS DEPARTMENT"! #TSTTPD pic.twitter.com/FbzmXmm7Pn

— The Eras Tour (@tswifterastour) April 15, 2024

This QR code incident is a part of Swift’s interactive promotional strategy, which consistently captivates and keeps her fans on their toes. Each new hint and hidden message only increases the anticipation for her upcoming album, “The Tortured Poets Department.”

Being a Swiftie is a wild ride, man. I was at my g.i. doc a bit down the block, now I’m standing on the sidewalk & listening to @taylorswift13, watching a QR code get painted. just a few more days til #TaylorSwift is released & I’m so stoked! Let’s do this @taylornation13 pic.twitter.com/TVbvbwrdCj

— val capone: she/her (@valcapone) April 15, 2024

As the release date approaches, Taylor Swift’s innovative approach to engaging her audience underscores her ability to blend music promotion with an air of mystery and excitement.

TAGGED:FeaturedTaylor Swift
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