Pakistani singer-composer Ali Sethi made his debut at this year’s Coachella festival.
Ali Sethi’s performance was just as electrifying as he delighted fans with his global sensation, Pasoori. The song took the South Asian music scene by storm and became the most searched song on Google in 2022. The crowd’s energy was palpable during his performance.
Sethi’s stage attire included an all-black suit adorned with embellishments, a hat, and silver shoes. His performance received rave reviews, and even film and theatre director Mira Nair praised him, calling him a “cowboy cherub.” Sharmeen Obaid-Chinoy and Adnan Malik also expressed their admiration with heart and fire emojis.
These groundbreaking performances at Coachella signify a notable shift in the music industry as South Asian artists gain increased representation on the global stage.
The inclusion of such performers at one of the world’s most lucrative music events showcases the growing diversity in the music scene.
This year’s Coachella lineup, featuring South Asian artists Raveena Aurora and Arooj Aftab, was a monumental moment for fans who saw their favorite stars perform. In addition to the South Asian acts, other high-profile artists like BLACKPINK, Kid Laroi, Charli XCX, Labrinth, Jai Wolf, Joy Crookes, Jai Paul, Frank Ocean, Bad Bunny, Blink-182, and Boygenius took the stage, making this year’s festival an unforgettable experience.