Kristin Juszczyk recently clinched a licensing agreement with the NFL, allowing the use of team logos in her clothing line. The deal comes on the heels of her custom-tailored NFL outfits gaining momentum, notably with an endorsement from Taylor Swift.
Sportico and TMZ report the agreement allows Juszczyk, wife of 49ers’ Kyle Juszczyk, to feature NFL logos on both men’s and women’s apparel. The financial details remain undisclosed.
Her brand’s success escalated after Swift wore her puffer coat design, honouring Travis Kelce’s #87, at a chilly Chiefs vs Dolphins game. Other notable figures, including Brittany Mahomes and Simone Biles, have also sported Juszczyk’s custom jackets. Olivia Culpo and Taylor Lautner showcased her designs, indicating a broad appeal beyond athletes’ partners.
Juszczyk’s journey to recognition has been long, and her husband, Kyle, has acknowledged her persistent efforts. Her designs are expected to gain further visibility, possibly at Super Bowl LVIII, marking a new chapter in her career.