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Reading: Elon Musk’s MAGA Cap Stirs Controversy with Its Font Choice
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PhotoNews Pakistan > Top News > Elon Musk’s MAGA Cap Stirs Controversy with Its Font Choice
Top NewsWorld

Elon Musk’s MAGA Cap Stirs Controversy with Its Font Choice

Web Desk
By Web Desk Published October 30, 2024 2 Min Read
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Elon Musk wore a MAGA hat at Madison Square Garden featuring a font used in Adolf Hitler's book, "Mein Kampf.". Photo Credits: @AntifaWearsPink (X)
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Elon Musk appeared at Donald Trump’s rally in Madison Square Garden wearing a black “MAGA” cap. The cap’s text was irregular, reminiscent of styles typically associated with heavy metal bands and old newspapers.

While the official “Make America Great Again” caps are red with white text, Musk’s variant was notably different. He described his style as “dark gothic MAGA.” However, the internet has noted that the font closely resembles the “blackletter” type, historically linked to Nazi Germany. This typography was once favoured for Germany’s folk-style Bible printing, but the Nazis later readopted it during Hitler’s rise to signify nationalism. It also appeared on the cover of Hitler’s autobiography, Mein Kampf.

Elon posted his MAGA hat which uses the Fraktur font, popular in nazi Germany. He wore this at a rally meant to evoke the 1939 nazi rally at Madison Square Garden.

He's telling you who he is. pic.twitter.com/TJzyBF0MLk

— Alejandra Caraballo is on Bluesky/Threads (@Esqueer_) October 28, 2024

Cheryl Jacobsen, a University of Iowa adjunct professor of lettering, mentioned to FastCompany Magazine that although the font fell out of use after rumours of its Jewish origins, its historical connotations persist.

WATCH: Wearing a black MAGA cap, tech billionaire Elon Musk described himself as a ‘dark, gothic MAGA,’ at a Donald Trump rally at New York's Madison Square Garden https://t.co/6ynceMpOjZ pic.twitter.com/hiv4fq4OYj

— Reuters Asia (@ReutersAsia) October 28, 2024

Online commentators have been quick to analyze the implications. One user on X suggested that Musk’s choice of the Fraktur font at a rally reminiscent of the 1939 Nazi event in Madison Square Garden was a deliberate statement. In contrast, another user argued that the font is simply Old English, cautioning against overinterpretation.

This dark MAGA Nazi is telling you exactly who he is.

Elon Musk shows up in MSG wearing a MAGA hat using the same font, which Adolf Hitler’s book, “Mein Kampf” was written in. #Fraktur #TrumpRallyNYC #HateRally pic.twitter.com/F29KktzCGW

— 🌳PINK Warrior🌳🟧🟩 (@AntifaWearsPink) October 28, 2024

In a related comment, John Kelly, former chief of staff to President Trump, described Trump as fitting the general definition of a fascist, citing his authoritarian tendencies and admiration for dictators.

In response to claims from Kamala Harris’s campaign, Trump countered at the rally, emphasizing, “I’m not a Nazi. I’m the opposite of a Nazi.”

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