At least 66 people have lost their lives and many others have been injured in an explosion that ripped that ripped through a park in the eastern city of Lahore, officials say.
It happened today in the early evening hours when the park was crowded with families.
Police told the media it appeared to be a suicide bomb. No group has taken responsibility as yet.
There is speculation that Christian families out for the Easter weekend may have been the target.
All the major hospitals in the area have been put on an emergency footing, local media report.
The explosion appears to have been at the main gate to the Gulshan-e-Iqbal park in an area where cars are usually left – and a short distance from the children’s swings.
Most of the dead and injured are women and children, a senior local police officer told Reuters news agency.
One eyewitness said there was chaos, with a stampede breaking out and children separated from their parents in the rush to escape.
Another told Pakistan’s popular Geo TV station he was heading towards a ride with his wife and two children when he heard a huge bang and all four of them were thrown to the floor.
Facebook has activated its feature for people in Lahore to mark themselves as safe.
Lahore is the capital of Punjab, Pakistan’s largest and wealthiest province and the political powerbase of Prime Minister Nawaz Sharif.
Pakistan’s President Mamnoon Hussain has strongly condemned the explosion and the Punjab government has announced three days of mourning.
Pakistan has suffered regular incidents of Taliban-related violence, sectarian strife and criminal gang activity.