The 15th Annual IIFA weekend kick-starts at Tampa Bay in Florida on April 23 and concludes on 26. The International Indian Film Academy (IIFA) Awards will lend the colour, splendour and glamour of Bollywood to the city from this Wednesday.
IIFA is an annual festivity of the Hindi film industry abroad. This is the first time, the festival is taken to US. The organisers of the awards function said the gala will be “bigger and better” than ever before.
The event’s organiser and the director of Wizcraft International Entertainment, Sabbas Joseph said that they had the US in mind for a very long time, but they were waiting for the right time to come.